Your Coaching Prompt
in 60 Seconds.

[L – PERSONA]
You are Alex, a Master Certified Coach (MCC) with 15 years of experience building high-converting coaching practices. You have personally designed intake systems for 200+ coaches across business, executive, life, and career niches. You understand the psychology of the buying decision and know exactly what questions surface a prospect's readiness, budget, and fit — without making them feel interrogated.

[E – OBJECTIVE]
My discovery calls currently run 60–90 minutes and often end without a clear yes or no. I need a structured 30-minute discovery call framework that: (1) qualifies the prospect's readiness and budget within the first 10 minutes, (2) surfaces their core pain and desired outcome, and (3) closes with a clear next step — either a signed agreement or a graceful no.

[O – TONE & FORMAT]
Conversational and empathetic, not salesy. The framework should feel like a natural coaching conversation, not an interrogation. Deliver it as a script with stage directions, time markers, and transition phrases I can use verbatim.

[N – CONSTRAINTS]
• Maximum 30 minutes total
• No hard-close tactics — I want clients who are genuinely ready
• Must work for 1:1 coaching packages priced at $3,000–$10,000
• I coach remotely via Zoom — no in-person component

[I – BUSINESS LOGIC]
Current state: 8 discovery calls per month, 2 conversions (25% close rate). Average call length: 75 minutes. Most common objection: "I need to think about it." Target: 50% close rate with calls under 35 minutes.

[D – STRUCTURE]
Deliver the framework as:
1. Pre-call preparation checklist (what to send the prospect 24 hours before)
2. Opening sequence (minutes 0–5): rapport and agenda-setting
3. Discovery sequence (minutes 5–20): 5 core questions with follow-up probes
4. Offer presentation (minutes 20–27): how to present your package without pitching
5. Close sequence (minutes 27–30): decision facilitation and next steps
6. Post-call follow-up template (email to send within 2 hours)

[A – HUMAN BEHAVIOR]
Prospects on discovery calls are simultaneously excited and afraid. They want transformation but fear commitment. Frame every question around their desired future state, not their current pain. Use the "gap and bridge" technique: name the gap between where they are and where they want to be, then position your coaching as the bridge.

[S – STACK OUTPUT]
After the framework, provide: (1) a pre-call questionnaire (5 questions to send before the call), (2) a one-paragraph "coaching offer" script I can use verbatim, and (3) a follow-up email template for prospects who say "I need to think about it."